Client name

The Texas Tribune

Event name

Texas Tribune Festival

Event location

Austin, Texas

Event type

Festival

Event attendance

4,000+ guests

The challenge

For the third year running, BEG supported Panacea Collective on the production of TribFest — a three-day, multi-venue civic event that brings together thousands of attendees and some of the most influential voices in politics, media, and public policy. BEG was tasked with managing a highly complex, city-wide footprint with rapid session turnovers, high-profile speakers, and intricate sponsor requirements. With an increased presence of VIPs and elected officials, safety and security were paramount, requiring extensive coordination with federal, state, and local agencies — all while maintaining a seamless attendee experience across multiple venues.

The solution

BEG supported on the full production and operational delivery of the festival, overseeing every detail from planning through execution. This included comprehensive venue management and AV across 20+ locations, the design and delivery of sponsor activations for more than 20 partners, and the implementation of centralized branding, wayfinding, and check-in systems, TribFest 2025 marked the festival’s most ambitious and dynamic year to date. BEG also provided end-to-end speaker and backstage support, alongside staffing, logistics, and city-wide operational management to ensure consistency and control at scale.

The result

TribFest 2025 welcomed thousands of attendees and ran smoothly across all venues, achieving the highest level of sponsor and audience engagement in the festival’s history. Praised as one of the safest and most seamless editions to date, the event further reinforced BEG’s reputation as a trusted partner for delivering large-scale, politically sensitive, high-complexity live events.